Joe Foti joined Chrome Hearts in 1990 at its inception to oversee the Art and Science Division. By 2002 Foti By Chrome Hearts was born during their first exhibition in Tokyo called “Fisting Scars”. From there Foti created figurines that later became jewelry, art and clothing for the brand.
Understand our curation
Brands
Maison Guava is a curated house of contemporary fashion, pairing emerging French labels with established, sought-after names. Every brand earns its place — chosen for its craft, point of view, and rarity. Our mission is simple: give the designers we believe in a place to be discovered, and make the rare accessible.
Brands marked “In store” are available exclusively in our physical boutiques.
Brands marked “Sourced” are ones we don't hold a direct commercial relationship with, but whose presence on the scene makes them essential to our curation. Each is authenticated by our team and sourced through trusted professional partners.